MORESCHI STORE FLORENCE
The designer shoe company, famous for its "Made in Vigevano" footwear and leather goods, sought a completely new look for its store in Florence, the birthplace of art and culture. The store is located on Piazza della Repubblica in the heart of the city. Shoes, leather goods and coats for men and women are presented in a space of 70 square meters. The fashionable and luxurious products made by only the finest artisans display the brand's characteristic elegance. SGS Architetti Associati in partnership with Studio Scagliotti substantially changed yet did not completely overhaul the space. The result is a store that's even more welcoming and sophisticated. The space maintains its distinctive play between filled and empty spaces, light and dark. Yet a significant transformation has taken place with the addition of minimal brass structures and mirrored backdrops, an innovation first introduced in the pilot Moreschi store at Milan's Malpensa airport. The Florence showroom is spread across two floors. The staircase linking the floors offers another imaginative display space. One of the walls is covered in leather arranged in geometric shapes. Mirrored niches in the wall display items. Moreschi's stores in Italy are famous for their staircases: in Rome, it's snow white and spiral; Milan's store features ramps that alternate between being open and enclosed by rosewood-paneled walls; finally Florence has a tunnel-like space with a marble floor and leather-covered walls. In addition, the Tuscan capital's flagship store features furnishings made from the most precious materials, such as rosewood, ostrich leather and Dark Emperador marble for the flooring.
A project in partnership with Attilio Ladina.
Photo shooting: ALMA PHOTOS
Designed by Attilio Ladina, Luca Amendola and Gianluca Geroli
This lamp was originally designed for the Moreschi showroom. The lighting company Status then created and manufactured it.?An impressive piece with an intrinsic nature that's captivating. The hourglass shape is classic while its wood and brass details give it a contemporary feel. And the adjustable LED light transports it into the future with the latest technology. Gigi is not only a lamp but also an homage to the interior designer Gigi Scagliotti, a colleague and, above all, a friend. The series is highly versatile with floor and pendant models, the latter available with single or multiple fixtures. Adaptable for every environment.
Diffuser finish: shiny lacquered wood in red, black or a white and black combination.
Fixtures finish: ceiling rose, stem and base in shiny brass.
Light source: LED for creating two different moods: directional lighting or ambient uplighting.
Pendant model dimensions: 84 cm h or 140 cm h
Floor model dimensions: 200 cm h
PRIVATE HOUSE Project
A two-family dwelling in the residential district of the town of Bovisio Masciago, set amidst vast areas of green, is the site of the project. The job is to enlarge an apartment on the first floor, incorporating a space previously used as a porch. The creation of a new area on the ground floor and an internal connecting stairway allows the apartment to appropriate the private yard that runs around the entire building, through the design of large openings with sliding doors in the living spaces that allow communication between the interior and exterior. The materials used, strips of antiqued, bleached oak on all the floors, white Carrara marble in the bathrooms and grey resin for the vertical connectors, further contribute to lending uniformity, while still characterizing the spaces.
El PORTEÑO 2 Industria Argentina
El Porteño 2 follows in the footprints of the first restaurant, transporting diners into an amazing world far, far away. It's truly a taste of Argentina. The restaurant's furnishings, such as sideboards, doors, window shutters, even refrigerators, have been imported as well as the legendary Argentinian hospitality. At the entrance, diners can make themselves comfortable at the huge bar. Yet even before reaching the bar, diners are welcomed by the cordial yet always discreet staff that will provide for their every need during the evening. A overall style connects the restaurant's rooms but each has its own particular theme. The flooring alternates between Cementine porcelain stoneware in typical patterns and wood surfaces. The main dining room offers a clear view of the glassed-in kitchen. It leads into a series of small, private rooms. These cosy nooks have carpeted floors and bright walls that have been tastefully decorated. A restaurant in which every little detail has been carefully studied. The juxtaposition of colors and materials surprise the diners. A celebration for the senses, from the savory food to the eye-catching atmosphere.
Photo shooting: ALMA PHOTOS
PRIVATE HOUSE Building Complex
A private home of considerable size and significance, located in the city center, near a large river, on a long, narrow lot that runs parallel to the river bed, which restricts the width of the floor plan -- this is the starting point. The style has a clear Palladian influence with columns, capitals, pillars and gables that repeat along the entire facade, balconies and porches offer pleasantly shaded areas to walk and converse. Doric columns adorn the green space in front, indicating the main pathways. Completing the construction on the west side is a large glassed-in greenhouse designed to contain the swimming pool; its slender metal structure echoes the covering of the cupola on the main building that serves as the ceiling for the large ballroom.